Energy Chickens is a virtual pet game that monitors energy use data collected by Plugwise devices. Each chicken represents a different appliance for which the player is responsible, and the player’s energy consumption affects the well-being of their chickens. Players log in daily to care for their chickens and to collect eggs for points. If a player reduces their energy consumption for an appliance, the chicken associated with that appliance will grow healthier and happier and will lay eggs to be collected for points. If a player increases consumption, their chickens will become sick and will not lay eggs.
The Energy Chicken behavior change game will be one of several energy saving interventions implemented in commercial office buildings by the Occupant Behavior group within Energy Efficient Buildings HUB. In all cases energy-saving interventions will be accompanied by behavioral response monitoring via comprehensive surveys and ecological momentary assessments